February 11th, 2026

We've been under the hood making Cherry Trader faster, smarter, and easier to use β whether you're buying your next rig, listing a trailer, or bidding on an auction from your phone between loads. Here's everything that shipped.
New Improved
Auctions are fully live on iOS and Android. You can now bid, watch, and win equipment directly from the Cherry Trader app β no need to pull over and crack open a laptop. The bidding flows, auction states, and experience match what you'd get on the web, so nothing feels off.
We also tightened up the backend:
Payment recovery is now automatic. If something hiccups during checkout after an auction closes, the system handles it β no more chasing down a failed transaction.
Proxy bidding works the way it should. Previously, auto-bids with multi-step increments could behave unpredictably. That's fixed. Set your max bid and let Cherry do the rest.
Invoices are sent automatically. After a successful auction payment, buyers get a proper invoice right away β no waiting, no manual requests.
New
We've launched an integrated Finance & Insurance module β on both Web and Mobile. Whether you're financing a sleeper cab or bundling insurance on a reefer, you can now explore your options right inside Cherry Trader. The flows are consistent across platforms, so you'll see the same clear options whether you're on desktop or tapping through on your phone.
OAKWOOD Equipment Finance - https://cherrytrader.com/finance
ROAD READY Insurance Agency - https://cherrytrader.com/insurance
Also: when a seller gets a call through Cherry, the caller ID now shows "Cherry Trader" instead of some random city name via Twilio. Small detail, big trust signal β you know exactly who's calling.
Improved
This one's for everyone who's been frustrated trying to narrow down listings. We completely reworked how catalogue filters display. Before, you had to scroll inside a tiny dropdown just to see all the makes or categories β a scroll-within-a-scroll situation that made finding what you need way harder than it should be. That double-scroll is gone. Now, all available filter options are fully visible and accessible without fighting the UI.
Here's what else changed:
Category icons on the homepage now include Dry Vans and Reefers β click any icon and it takes you straight to a filtered catalogue view. No extra steps.
Smart filtering by category. Select "Trailers" and you'll only see relevant subcategories and makes β not the entire database. It's faster and makes a lot more sense.
Models are mapped correctly under Dry Van, Reefer, and Flatbed so you can filter down to exactly what you're looking for.
Dynamic ordering. Subcategories and makes are sorted by relevance and listing count, so the stuff people actually search for floats to the top.
Better filter visibility across desktop, tablet, and mobile breakpoints.
Improved Fixed
CMR Page no longer requires a Model. If model data is missing, you can still get a Cherry Market Rate valuation. This removes a real friction point for sellers who want a quick estimate without filling out every field.
Admins can now tag categories on the CMR page for easier mapping and better data accuracy.
Fixed Reefer listings showing up in wrong categories. We investigated and resolved missing Flatbed listings on the Home Page too β everything maps correctly now.
My Little Salesman data integration. We added automated scraping from the MLS platform, which means more listings and better market data flowing into Cherry.
Fixed
Android: Fixed 7 bugs improving stability and usability across listings and navigation.
iOS: Fixed an issue where listings couldn't be opened from dealer pages.
Improved Fixed
Admin Panel finalized β user visibility fixed, notifications stabilized, and previously missing admin functionality is now enabled.
SEO improvements completed across key pages (meta tags, structure) to help Cherry Trader listings show up better in search.
Saved Search formula adjusted β save/view ratios now skip low-traffic days for more realistic analytics.
Improved system reliability, error handling, and groundwork laid for better monitoring and performance scaling.
Mid sprint Improvement
Lease listings now clearly break down what's included in the weekly or monthly payment: insurance, registration, maintenance, and any other bundled costs. No more guessing whether that $800/week covers just the truck or the whole package. You can compare lease deals on real value now, not just sticker price.
That's a wrap for this update. We're building Cherry Trader to be the best place to buy, sell, lease, and auction trucks and equipment β and every sprint gets us closer. Got feedback? We're listening. π